Product Info
Description
PRODUCT INFORMATION
Unlocking the Minds of the Masters Practical Insight & Strategies by the Top 22+3 Industry Titans that will Impact Your Life & Propel Your Business Success "This book carries well-researched articles contributed by top experts and renowned academics in the field of entrepreneurship and franchising. From the start to the end is almost a complete handbook or a guide on franchising. Its uniqueness lies not just in the breadth of experience and knowledge that it encapsulates, but in its ability to inspire and guide future generations of entrepreneurs. Any budding entrepreneur keen on the business of franchise will do well to keep this book as his or her reference. This book could very well be that pivotal first step towards a successful and fulfilling career in franchising." Tun Dr. Mahathir Mohamad Former Prime Minister of Malaysia